Full access to all sections. Can invite, edit, and deactivate users. Assign sparingly.
All sections
Access to marketing dashboards, campaign tools, SEO, pacing, and goal tracking.
Marketing · Unit Goals
Access to unit goals, inventory, and a curated Market Director Hub combining select inventory, marketing, and reporting tools. Intended for store-level leadership.
Market Director Hub · Unit Goals · Inventory
Access to operational tools, underwriting, collections, inventory, and goal tracking.
Operations · Underwriting · Collections · Inventory · Unit Goals
Access to accounting, financial reports, invoices, and goal tracking.
Accounting · Unit Goals
View access to every section, same as Admin — but cannot invite, edit, or deactivate users, and cannot open the Manage Users page.
All sections (view-only)
Minimal access — can view unit goals only. Good for new hires or limited access needs.
Unit Goals
All roles also have access to the AI Expansion page. A user can also be assigned as a Dept Admin (e.g. Inventory) on top of their base role — dept admins can invite and deactivate users within their department.
